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SEO

SEO (Search Engine Optimization) is a digital marketing strategy focused on improving a website’s visibility in search engine results (like Google). The better your SEO, the more likely your site is to show up when people search for terms related to your business.

SMM

Social Media Marketing (SMM) involves using platforms like Facebook, Instagram, Twitter/X, LinkedIn, TikTok, YouTube, and others to promote a brand, product, or service. The goal? Build brand awareness, drive traffic, generate leads, and engage with your audience.

PPC

PPC (Pay-Per-Click) is a type of digital advertising where you pay each time someone clicks on your ad. It’s most common on platforms

EM

Email Marketing is the practice of sending emails to a list of subscribers to nurture leads, boost sales, build loyalty, or simply stay top-of-mind. It’s direct, personal, and insanely cost-effective when done right.

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